22 Jan 2026
Sa Sa International announced its 3Q (Oct to Dec) sales figures for March-end FY26. Total turnover rose 12.5% YoY to HK$1,158.8m; offline +12.0% to HK$952.1m (82.2% of sales) and online +14.9% to HK$206.7m (17.8%). Store count reached 159 as of 31 Dec 2025 (84 in Hong Kong & Macau; 75 in Southeast Asia), +4 YoY. Same-store sales in Hong Kong & Macau grew 14.7% YoY with average sales per transaction up 9.4% and transactions up 2.9%. These are the strongest directional indicators since mid‑FY2024/25, underpinned by better tourist traffic and event-driven promotions. Hong Kong retail sales value in November 2025 rose 6.5% YoY, with Medicines & Cosmetics up 9.2% YoY—supportive for Sa Sa’s core categories into late 3Q. This macro tape aligns with the company’s double‑digit growth in both channels.